Berkshire Bank Introduces Personalized Image Debit Cards

New PixcardSM Continues Trend to Allow Customers to Show Their Excitement

Pittsfield, MA, August 24, 2017 – Berkshire Bank today announced the addition of a new "personalized image" feature for its customers. All Berkshire Bank consumer and business debit card customers now have the option to visit the Berkshire Bank web site and upload their own photo images - family, friends, pets, or a favorite picture or choose from a gallery of images to be printed on their card. Business clients have the option of customizing their debit card with their company logo.

"We found that consumers like the ability to customize their own card with an image they select as we recognize no two customers are alike. Putting a personalized image on their debit card is a unique way to express individual excitement and creativity," said Tami Gunsch, EVP, Retail Banking for Berkshire Bank."

New and existing Berkshire Bank customers can go to www.berkshirebank.com//pixcard and upload their own photo or choose an image from our gallery for their card. Once the image is approved, a new PixcardSM will be mailed to the customer.

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About Berkshire Bank

Berkshire Hills Bancorp (NYSE: BHLB) is the parent of Berkshire Bank, America's Most Exciting Bank®. The Company, recognized for its entrepreneurial approach and distinctive culture, has $9.3 billion in assets and 97 full service branch offices in Massachusetts, New York, Connecticut, Vermont, New Jersey and Pennsylvania providing personal and business banking, insurance, and wealth management services. The Company has a pending agreement to acquire Commerce Bancshares Corp., the parent company of Commerce Bank and Trust Company, a $2.2 billion bank with 16 branches in the Worcester, MA and Boston, MA markets. In 2017, the Bank was named one of Massachusetts' Most Charitable Companies by Boston Business Journal. To learn more, visit www.berkshirebank.com, call 800-773-5601 or follow us on: Facebook, Twitter, and LinkedIn. Berkshire Bank is the official bank of NESN's Boston Bruins coverage and the community partner of Boston Seasons at City Hall Plaza.

Contact: Heidi Higgins
Berkshire Bank
Phone: (413) 236-3756
E-Mail: hhiggins@berkshirebank.com